Discovering African brands: BATH KANDY

Please can you tell us about your brand and when BathKandy was established? 

BathKandy Co. specializes in creating sumptuous dessert-inspired beauty treats, utilizing unconventional raw materials such as garri and chocolate, which we infuse into beauty and skincare products.

We’re an environmentally friendly, skin loving, beauty preserving, artisan bath and body company with a mission to offer exceptional customer service and create fun, innovative beauty treats that appeal to all 5 senses.

Our range of products include Handcrafted Soaps, Lotions, Potions, Butters, Creams, Oils, Polishes and Scrubs, Bath Treats and Dessert Candles (home fragrance). Our service offerings include gift consultations, and hands on classes for recreational and professional skincare development.

Unofficially, we started selling products in December 2014 but officially, BathKandy Co. was established on the 1st of March, 2015.

What is it like running your own brand in Africa, Nigeria to be specific?

Running an organization in Nigeria is not for the fainthearted. It is a lot of work, totally unpredictable but it is very rewarding. Everyday is a challenge with its own quirks but the potential to really make a difference is exciting.

Business in Nigeria is not without challenges, some of which we have faced include NAFDAC, personnel, customs, electricity, scarcity, sourcing of raw materials and packaging to name a few.

The blessing and the curse is that since these are unchartered waters, we have the ability to create our own reality which we have done with BathKandy, however, the price to pay is also very high.

What are your best selling-products?

Our bestselling product to date is our Goat’s Milk Lotion. Coming in a close second are our Black Pepper & Turmeric Soap, Body Polishes (Strawberry Daiquiri and Caramel Macchiato), Body Soufflé and our Gummy Soap.

What clients love about your brand?

The BathKandy brand stands out for a couple of reasons…it’s creative, it’s fun, it’s innovative, it’s totally unexpected, we keep you guessing…it appeals to your fun side! Not to mention, our products smell exactly like the desserts they look like…talk about playing tricks on you

As a brand we chose to focus on 4 key areas and these are the areas which we are commended for by our clients;

⦁ Customer Experience: We focus on creating an exceptional experience to customers who interact with our brand across all sales platforms. Our customers are an integral part of our creation process so we’ve created a platform where customer feedback is quickly and efficiently transmitted and incorporated into our operations and products.

⦁ Quality: We produce export quality, made in Nigeria products by using only the best natural ingredients and implement strict quality control procedures. Clients love that they get value for their money.

⦁ Innovation: Our core competency is in creating one-of-a-kind, revolutionary beauty products that WOW our customers while delivering the promise of beautiful skin.

⦁ Customization: If you can think it, we can make it! We are expert artisans, skilled in the art of bringing whimsical ideas to life with our renowned gift concierge services.

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